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Clicking the "Yes, I Want This" will automatically add The Ceramics MBA to your order for $97/m.

Finally! A Business Workshop just for Potters!
Learn how to start selling your ceramics online.

The Ceramics MBA is an Online Business Workshop.
It usually costs $1,950 USD.
This special offer allows you to join right now for just $97/m.

Let us help you create your successful ceramics business over the next few months.

You Get:
✔️ Video Lessons & Worksheets.
✔️ A Library of Online Marketing Checklists & Walkthroughs.
✔️ Live Weekly Group Calls to Help You Succeed.
✔️ 30-Day No Risk Refund Guarantee.

Here’s what we’re doing together…

This is an intensive Workshop

Every three days, you’ll get a video lesson to watch, and a worksheet to complete.

We will meet up once per week to check your progress and make sure you are not stuck anywhere.

As the workshop is online, you can work at your own pace…

Complete it in your own time and whenever and where ever you want to.

This workshop is detailed enough to get you up and running, and answer all of your questions, but simple enough to follow along – no matter what your technical skill is.

We’ll take you by the hand and walk you through the steps,

….so you’ll never be overwhelmed.

At the end of the Workshop…

✔️ You’ll have your own personal brand, website and online shop setup.

✔️ You’ll know how to price your work, and create sales funnels and processes that get people to purchase more from you.

✔️ You’ll know how to use social media for business, and create marketing funnels that turn strangers into super fans, and bring potential customers into your online shop.

✔️ You will know how to use Email Marketing and Paid Advertising effectively to boost your pottery business and drive more sales.

✔️ You will finally be ready to get your ceramics out in front of the right people, who will be eager to buy your work.

✔️ You will get a certificate to prove you have completed the workshop

“This was amazing! I will be incorporating everything I learned over several months and I think it will make a real difference in my sales. There is nothing else like this program that is geared specifically toward potters, and I am really glad I found it.”

“It’s especially helpful for someone starting out, but also really thought-provoking for me after selling for several years. It helped me understand the marking and advertising business side of being an artist.”

Here’s what you’ll Learn

Module 1: Personal Branding

During this workshop we will be focusing on your brand: how you can set your business apart from your competitors with the right story and the right personal branding.

By the end of this module you will:

  • Know your Vision, Values and Voice, and Target Audience.
  • Create your branding
  • (Professional logo, stamp, and marketing materials)

Module 2: Websites That Sell

During this workshop we will be focusing on creating your website: how you can tell your story through your website, connect with potential customers, and turn them into customers.

By the end of this module you will:

  • Know what a good website looks like, and how to set it up.
  • Know how to use your website to turn visitors into fans, super fans, and customers.
  • Create your own website.

Module 3: Online Shop & Sales Funnels

This workshop is all about setting up your online shop, creating amazing photos and videos, and getting people to purchase your pottery. We will also focus on your sales process to get people to spend more, and turn them into repeat customers.

By the end of this module you will:

  • Have your own branded Online Shop setup
  • Be able to charge more for your ceramics
  • Let your customers make repeat purchases, and also larger purchases.

Module 4: Social Media & Marketing Funnels

This workshop is all about setting up your social media accounts, and creating your own marketing funnel so that you can reach new customers and drive them to your online shop.

By the end of this module, you will:

  • Have your social media profiles setup, and know how to use them.
  • Know how to create and edit content, and post automatically.
  • Know how to reach your audience and bring them into your online shop.

Module 5: Email Marketing & Online Advertising

Now that you have your branding, your website, your online shop, your social media accounts, your sales funnel, and your marketing funnel set up…

This workshop is all about getting past & potential customers onto your email list, building relationships with them… turning them into your dream 1000 customers.

By the end of this module you will:

  • Have your own email list & know how to send emails to your customers.
  • Know how to make your marketing emails get sent out automatically.
  • Know how you can use paid adverts to boost your online business.

Plus when you join today, you get these bonuses…

Online Support Group ($997)

When you buy this workshop, you’ll also get lifetime access to our business support group. Inside you can ask any questions, and get answers. It’s like having your own group of experts cheering you on!

Our SOP Library ($997)

You get access to our brand-new library of “Standard Operating Procedure” step-by-step documents & checklists that walk you through the technical aspects. They are kept updated – so you are never lost.
(Take a look at the list here.)

Weekly Support Calls ($997)

We will meet up every week for 3 months to go over your progress, and help you out if you get stuck on anything. These sessions are a great way to get support, stay accountable, and keep moving forward.

Reviews from our past students:

“Get ready to learn more than you can use all at once!”
“But don’t worry, you’ll have access to the videos and handouts after the course is over and that will be a treasure trove of resources to get your pottery business off the ground. I am so excited to start using what I have learned. I feel much more focused and able… and creating my “brand” no longer feels like an off-putting task. To the contrary! I feel like the way this course is making me think about how to put my work out in the world is really going to change things for me. THANKS JOSHUA!”

“This was amazing! I will be incorporating everything I learned over several months and I think it will make a real difference in my sales. There is nothing else like this program that is geared specifically toward potters, and I am really glad I found it.”

“This course gave me so many pointers to define where I was going, and it fed my inspiration too! The material is very well structured.
High quality work and knowledge went into this course”

“It’s especially helpful for someone starting out, but also really thought-provoking for me after selling for several years. It helped me understand the marking and advertising business side of being an artist.”

“This workshop challenged me to define the main purpose for my work and my online store. It compelled me to take inventory of my motives for producing work, articulate objectives for my shop, and establish clear means to accomplish those goals.”

“This course really is intensive!”

“I feel like I have a new set of keys for unlocking my future business! I never knew so much about sales funnels, product descriptions (and the psychology behind them) plug-ins, and so much more… I will be unpacking all of this over a few months, but I think it will really serve my business well. I feel renewed and excited about selling (and I have NEVER felt that way before)!”

“It’s a challenge to dig deep and truly understand why you do things and what motivates you to do anything. That is why I’ve found this course to be invaluable. It’s nice to have a ‘tour guide’ and a checklist to complete these challenging things.”

“The overall presentation of information was well organized in a logical sequential order. Each day added to the previous day. We were challenged to elaborate on what we are doing and why. Those who had not done “anything” were compelled to think ahead. For those who have been doing some already, it brought our thought to a sharper point, and it was GOOD! It took time to articulate our vision, Core Values and Mission, but with that foundation laid out… the following steps gained a clearer purpose.”

“The logo/font/color scheme was FUN but REALLY takes a lot of time to get it right— still working on this part myself.”

“Jam-packed and perhaps a bit overwhelming for the uninitiated but a terrific overview of how information is used and can be used. Not sure I have the stomach for some of the harder sell techniques! But as ever, Joshua was an affable and patient guide through the maze of modern marketing and did a great job of tooling this specifically to ceramic artists.”

“This course provides you with the best start. So much relevant knowledge that I will use for my pottery business but also in my daily work outside the studio.”

“Great course generally and in an interesting way provoked some deep thinking about exactly what *is* the goal of the work. The focusing provided by the work is exceptionally useful to anyone working in the semi-isolation of a private studio.”

“The second week was very helpful, had very good information , provided new context and opened a real vision to build a business by internet”

“There are numerous resources readily available online to help small business owners establish and maintain a profitable online business, without having to literally “re-invent the wheel”. However, if you have not been keeping up with todays technology, it is easy to feel overwhelmed. This workshop has laid out easy, organized, logical, sequential, steps to help us be competitive in this ever-changing virtual world we live in.”

“I think the marketing I saw was very to the point and very helpful to build a successful business.”

“I recommend the class. Great information and videos. Wonderful teacher.”

“Great course. Covers a lot of ground in a well-organized and helpful way. Excellent for focusing one’s goals and priorities.”

“It was a very interesting course, It was a good experience and I learned a lot. I am very confident to be successful building my website. Thank you!”


✔ Personal Branding Workshop ($499)
✔ Websites that Sell Workshop ($499)
✔ Online Shop & Sales Funnels Workshop ($499)
✔ Social Media & Marketing Funnels Workshop($499)
✔ Email Marketing & Advertising Workshop ($499)
✔ Total Value $2,495

Plus you get these Bonuses

✔ Weekly Mentoring Calls ($997)
✔ The Business Support Group ($997)
✔ The SOP Library – Worksheets, Checklists, Templates ($997)

✔ Total Value $5,486

You only need to have a basic understanding of using a computer.

But don’t worry… You don’t need to have a graphic design degree, or be a tech-whizz – you just need a computer or smartphone, the internet, and some determination.

We will be showing you exactly what to do to get your pottery business on track – from the ground up – for complete beginners – even if you’ve never done anything like this before.

We will take you through everything you need to take your pottery business online…

We’re talking about Branding, Logos, Websites, Online Shops, Social Media, Email Marketing, Online Advertising…

We’re there for you, every step of the way…

So even if you have never tried something like this before… You can do it!

Most traditional art programs end up relegating your art to a passionate hobby instead of a full-time career due to a lack of business instruction.

And with the current available business instruction out there, very rarely does the instructor or curriculum factor in how art changes it all.

But a distinctive, self-paced course like the Pottery Business Workshop that covers everything from Personal Branding, Setting up your Website, Creating your Online Shop & Sales Processes, Email Marketing, and Online Advertising – which isn’t offered anywhere else on the planet – illuminates a clear path to a full-time ceramics career.

This course is designed specifically for ceramic artists who want the freedom from dependence on galleries and/or in-person events to sell their work, while having the ability to scale exponentially.

To save time.

With the rise of the internet, many things that you want to learn can be found online. But it will take a year or two to track down these breadcrumbs, weed out useless info, and spend months trying out different tactics, and progressing by trial and error.

The Ceramic School has already done this research and experimenting, and has distilled year’s worth of work into this potent, six week long course.

And then here’s the main draw that you won’t be able to get by compiling internet breadcrumbs: direct access to someone who can guide you through the process.

We are present every day in the private group, and are available via hands-on help inside the live Q&A calls. Access to instructors at this price point will not last.

Every 3 days for 3 months, you will get:

1 x Hour Video Lesson
1 x Worksheet to complete
1 x Task to complete
We meetup at the weekend to go over your progress and make sure you are not stuck.

The workshop is a minimum of 12 weeks long.

But, as it is all self-paced, you can take your time.

If you want to do it all in 12 weeks, then we would suggest you put aside 1 hour each day to work on the workshop.

1 hour to watch the daily video lesson, and another hour or two to fill out the worksheets, and to complete your task.

Sure, it’s a lot of work…

But would you rather spend 1 hour a day for 12 weeks, or 1 hour a month for the next 12 years?

If you are struggling to keep up, no problem – you can still join the weekly group calls, and work through the workshop lessons at your own pace.

You will have access to all of the workshop content inside your members area for as long as your monthly subscription is active.

You get access to all future updates.

You also get access to the Business Support group.

Each day’s lesson comes with a video to watch, plus a worksheet PDF for you to download and work through.

Yes, we meet every weekend to go over your progress and keep you from getting stuck.

You can also post pictures of your work in the classroom as well as questions and comments, and I carefully review your work and questions and offer feedback. In the online classroom you can post comments to chat with the other students. It’s a rich and comprehensive learning environment. By doing it this way, it doesn’t matter what time zone you are in, or when you work on a particular part of the class.

Yes. Tablets/ ipads work really well. Parts of the class materials were written on one! Some students have used their phones to access the teaching materials, but you may find this a little small and limiting to get most benefit from the videos.


You can work entirely at your own pace. That is a wonderful aspect of an online class. Students have commented that they find these classes in even better than in person classes, because there is no time pressure, you can choose when and for how long you want to work on something, and even have time to repeat the project and ask more questions.

No, you don’t have to, but I do love to see you there!

Many students like to log in and just follow along with the conversations, and some students don’t use the online classroom at all, preferring to work through the materials on their own, in their own way. They simply login each day to watch the videos and to download the PDF worksheet and work from that teaching reference material.


People from all over the world have taken these classes. It is wonderful to get all of your different perspectives on our shared craft from wherever you live. The online format makes these classes ideal for those who live in remote places with little access to workshops. As long as you have a good internet connection, it will work for you!

While The Ceramic School is not an accredited institution, we offer skills-based courses taught by experts in their field, and every approved course features a Ceramic School certificate of completion. Certificates can be saved as a .pdf or .jpg file so that you can easily share your accomplishment.

You will need to setup your own website, online shop, email marketing services… but we have recommendations on what to use, and we also have video walk-throughs of how to setup the most common programs.

I’m online and available everyday throughout the week – even weekends!

During the online workshop sessions, the classes get my full focus and I spend most of each day in the classrooms. I make myself as fully available to you as possible. I respond to all questions, and offer feedback, especially if you share something about your work – your challenges, successes, inspirations or ideas. I strive to always to be genuine and thoughtful in my responses.

Another note: I live in Austria, Europe, which is in the CEST timezone, so sometimes I may be late to answer your questions, but only by a couple of hours 🙂


You should take this workshop as soon as possible.

You can take the workshop before you have anything to sell.

It teaches you everything you need to know before you start selling.


You get a 30 Day Guarantee.

If you feel like the workshop is not a good fit for you, then we will give you a full refund.

Yes, even after you have completed 30 days of the workshop.

But to make sure this is fair, you might be asked to show that you have watched the video lessons, put in the work, and completed your worksheets.


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